Statistic regarding Erdinger Weißbräu customers: most popular fashion magazines

AIlon has analyzed 18033 people from Germany who have a very high affinity to Erdinger Weißbräu and compared the mean values with a representative sample of the population.

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Fashion Magazine | Erdinger Weißbräu

March 23, 2022

This statistic visualizes the favored fashion magazines of that part of the German population, with a high affinity for the food manufacturer "Erdinger Weißbräu", compared to the total population. The affinity for the magazines "Madame" and "Grazia" is strongly increased, while it is considerably decreased for the the magazines "Burda Style" and "InStyle".

This bar chart visualizes, how an affinity for the brand "Erdinger Weißbräu" correlates with a preference for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Erdinger Weißbräu" customers to have an affinity for "Burda Style" is decreased by 33.56% .

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