Statistic regarding Skyscanner customers: most popular entertainment influencers

AIlon has analyzed 2973 people from Germany who have a very high affinity to Skyscanner and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Skyscanner

March 23, 2022

This statistic visualizes the most popular entertainment influencers of that part of the German population, with a high affinity for the tour operator "Skyscanner", compared to the total population. Extremely pronounced is the increased value for Inscope21, Tedros Teclebrhan, Joko Winterscheidt, as well as the negative relation to Guido Maria Kretschmer, Daniela Katzenberger, Ilka Bessin.

This bar chart visualizes, how a preference for the brand "Skyscanner" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Skyscanner" customers to have a preference for "Guido Maria Kretschmer" is decreased by 9.46% .

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