Statistic regarding Ryanair customers: most popular family magazines

AIlon has analyzed 2646 people from Germany who have a very high affinity to Ryanair and compared the mean values with a representative sample of the population.

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Family Magazine | Ryanair

March 23, 2022

This statistic visualizes the preferred magazins for families of that part of the German population, with a strong preference for the mobility service provider "Ryanair", in comparison to the total population. The preference for the magazines "Baby und Familie" and "Super Illu" is considerably increased, while it is strongly decreased for the the magazines "Super Illu" and "Baby und Familie".

This bar chart visualizes, how an affinity for the brand "Ryanair" correlates with a preference for the displayed Family Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Ryanair" customers to have an affinity for "Super Illu" is decreased by 50.04% .

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