Statistic regarding Agip customers: most popular fashion magazines

AIlon has analyzed 1429 people from Germany who have a very high affinity to Agip and compared the mean values with a representative sample of the population.

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Fashion Magazine | Agip

March 24, 2022

This statistic shows the favored fashion magazines of that part of the German population, with a high affinity for the chemical company "Agip", compared to the total population. The preference for the magazines "Madame" and "Grazia" is considerably increased, while it is moderately decreased for the the magazines "Burda Style" and "InStyle".

This bar chart visualizes, how an affinity for the brand "Agip" correlates with an affinity for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Agip" customers to have a preference for "Burda Style" is decreased by 25.89% .

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