This study is based on a small sample and is not entirely current.
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Create current statisticsFood Influencer | Discounter
March 23, 2022
This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the brand "Discounter", compared to the total population.
Very noticeable is the positive relation to Tim Mälzer and Steffen Henssler, as well as the decreased value for Jamie Oliver and So Vegan.
This bar chart visualizes, how a preference for the brand "Discounter" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Discounter" brandfans to have an affinity for "Tim Mälzer" is increased by 0.59% .
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