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Home Magazine | Continental AG
March 28, 2022
This statistic shows the favorite home&living magazines of that part of the German population, with a strong preference for the car manufacturer "Continental AG", in comparison to the total population.
The preference for the magazines "Das Haus" and "Wohnen" is considerably increased, while it is strongly decreased for the the magazines "Mein schönes Land" and "Landidee".
This bar chart visualizes, how an affinity for the brand "Continental AG" correlates with a preference for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Continental AG" brandfans to have a preference for "Das Haus" is increased by 83.75% .
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