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Home Magazine | Tom Tailor
March 23, 2022
This statistic visualizes the favored home&living magazines of that part of the German population, with a high affinity for the fashion label "Tom Tailor", compared to the total population.
The preference for the magazines "Das Haus" and "Wohnen" is strongly increased, while it is considerably decreased for the the magazines "Mein schönes Land" and "Landidee".
This bar chart visualizes, how an affinity for the brand "Tom Tailor" correlates with a preference for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Tom Tailor" customers to have a preference for "Das Haus" is increased by 106.61% .
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