Statistic regarding After Eight customers: favorite musicians

AIlon has analyzed 10833 people from Germany who have a very high affinity to After Eight and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | After Eight

March 23, 2022

This statistic shows the favored artists of that part of the German population, with a strong preference for the food manufacturer "After Eight", compared to the total population. Very noticeable is the positive correlation with Zayn, Clueso, Selena Gomez, as well as the negative correlation with Queen, The Clash, Pink Floyd.

This bar chart visualizes, how an affinity for the brand "After Eight" correlates with an affinity for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "After Eight" customers to have an affinity for "Zayn" is increased by 2.62% .

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