Statistic regarding After Eight customers: most popular regional newspapers

AIlon has analyzed 10833 people from Germany who have a very high affinity to After Eight and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Regional Newspaper | After Eight

March 23, 2022

This statistic shows the most popular regional newspapers of that part of the German population, with a high affinity for the food manufacturer "After Eight", in comparison to the total population. The preference for the newspapers "Westdeutsche Allgemeine Zeitung", "Passauer neue Presse", "Abendzeitung München" is considerably increased, while it is moderately decreased for the newspapers "Der Tagesspiegel", "Stuttgarter Zeitung", "Nürnberger Zeitung".

This bar chart visualizes, how an affinity for the brand "After Eight" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "After Eight" customers to have a preference for "Der Tagesspiegel" is decreased by 18.22% .

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