Statistic regarding Private Krankenversicherung brandfans: most popular national newspapers

AIlon has analyzed 8017 people from Germany who have a very high affinity to Private Krankenversicherung and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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National Newspaper | Private Krankenversicherung

March 24, 2022

This statistic visualizes the most popular national newspapers of that part of the German population, with a high affinity for the brand "Private Krankenversicherung", compared to the total population. The affinity for the newspapers "Handelsblatt", "Frankfurter allgemeine Zeitung", "Die Zeit" is strongly increased, while it is considerably decreased for the newspapers "Neue Presse", "Ärzte Zeitung", "TAZ".

This bar chart visualizes, how an affinity for the brand "Private Krankenversicherung" correlates with a preference for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Private Krankenversicherung" brandfans to have an affinity for "Handelsblatt" is increased by 72.19% .

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