Statistic regarding Neutrogena customers: most popular travel magazines

AIlon has analyzed 6205 people from Germany who have a very high affinity to Neutrogena and compared the mean values with a representative sample of the population.

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Travel Magazine | Neutrogena

March 23, 2022

This statistic visualizes the favored travel magazines of that part of the German population, with a high affinity for the cosmetics brand "Neutrogena", compared to the total population. The preference for the magazine "Lufthansa Magazine" is clearly decreased.

This bar chart visualizes, how an affinity for the brand "Neutrogena" correlates with an affinity for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Neutrogena" customers to have an affinity for "Lufthansa Magazine" is decreased by 1.2% .

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