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Beauty | Alles was zählt
March 24, 2022
This statistic shows the favorite cosmetics brands of that part of the German population, with a high affinity for the brand "Alles was zählt", compared to the total population.
The largest outliers in the positive range are: Dove, Rexona, Garnier and in the negative range are: Gilette, Nivea, Axe/Lynx/Ego.
This bar chart visualizes, how an affinity for the brand "Alles was zählt" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Alles was zählt" brandfans to have an affinity for "Dove" is increased by 92.51% .
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