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Beauty | DKV Deutsche Krankenversicherung
March 24, 2022
This statistic shows the favorite cosmetics brands of that part of the German population, with a high affinity for the financial services company "DKV Deutsche Krankenversicherung", in comparison to the total population.
Very noticeable is the positive relation to Head And Shoulders, Oral B, Orthomol, as well as the decreased value for Rexona, Dove, Yves Rocher.
This bar chart visualizes, how a preference for the brand "DKV Deutsche Krankenversicherung" correlates with a preference for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "DKV Deutsche Krankenversicherung" brandfans to have an affinity for "Head And Shoulders" is increased by 156.0% .
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