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Beauty | Popmusik
March 24, 2022
This statistic shows the favorite cosmetics brands of that part of the German population, with a high affinity for the brand "Popmusik", compared to the total population.
The largest outliers in the positive range are: Oral B, Head And Shoulders, Axe/Lynx/Ego and in the negative range are: Palmolive, Estée Lauder, Max Factor.
This bar chart visualizes, how a preference for the brand "Popmusik" correlates with an affinity for the displayed Beauty affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Popmusik" brandfans to have an affinity for "Oral B" is increased by 95.16% .
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