Statistic regarding Deezer brandfans: favorite audio equipment companies

AIlon has analyzed 2032 people from Germany who have a very high affinity to Deezer and compared the mean values with a representative sample of the population.

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Music | Deezer

March 28, 2022

This statistic shows the favorite audio equipment companies of that part of the German population, with a high affinity for the brand "Deezer", in comparison to the total population. Extremely noticeable is the increased value for Beats By Dre and Teufel, as well as the negative correlation with Marshall and Akg.

This bar chart visualizes, how a preference for the brand "Deezer" correlates with a preference for the displayed Music affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Deezer" brandfans to have a preference for "Beats By Dre" is increased by 107.16% .

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