Statistic regarding Roller (Möbelhaus) customers: favored parties

AIlon has analyzed 7202 people from Germany who have a very high affinity to Roller (Möbelhaus) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Politics | Roller (Möbelhaus)

March 23, 2022

This statistic visualizes the most popular parties of that part of the German population, with a high affinity for the furniture retailer "Roller (Möbelhaus)", in comparison to the total population. Extremely noticeable is the preference for the parties: Bündnis 90 Die Grünen, Die Linke, NPD and the aversion to the parties: CDU, SPD, FDP.

This bar chart visualizes, how a preference for the brand "Roller (Möbelhaus)" correlates with a preference for the displayed Politics affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Roller (Möbelhaus)" customers to have an affinity for "CDU" is decreased by 24.05% .

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