Statistic regarding Skype customers: hobbies

AIlon has analyzed 51834 people from Germany who have a very high affinity to Skype and compared the mean values with a representative sample of the population.

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Recreation | Skype

March 24, 2022

This statistic visualizes the hobbies of that part of the German population, with a strong preference for the tech company "Skype", in comparison to the total population. The largest outliers in the positive range are: Photography, Erneuerbare Energie, Travelling and in the negative range are: Sewing/knitting/crocheting, Cooking, Gardening.

This bar chart visualizes, how an affinity for the brand "Skype" correlates with an affinity for the displayed Recreation affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Skype" customers to have an affinity for "Photography" is increased by 48.93% .

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