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Technology | mein schönes Land
March 24, 2022
This statistic shows the favorite tech brands of that part of the German population, with a high affinity for the furniture retailer "mein schönes Land", in comparison to the total population.
Very noticeable is the positive correlation with Vonvon, Vivo, Russell Hobbs, as well as the decreased value for Grundig, Wilkinson, Braun.
This bar chart visualizes, how a preference for the brand "mein schönes Land" correlates with an affinity for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "mein schönes Land" customers to have an affinity for "Grundig" is decreased by 53.95% .
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