Michelin is a French multinational tyre manufacturing company based in Clermont-Ferrand in the Auvergne-Rhône-Alpes région of France. It is the largest tyre manufacturer in the world before Bridgestone and larger than both Goodyear and Continental. In addition to the Michelin brand, it also owns the Kléber tyres company, Uniroyal-Goodrich Tire Company, SASCAR, Bookatable and Camso brands. Michelin is also notable for its Red and Green travel guides, its roadmaps, the Michelin stars that the Red Guide awards to restaurants for their cooking, and for its company mascot Bibendum, colloquially known as the Michelin Man.
AIlon has analyzed 23361 people from Germany who have a very high affinity to Michelin and compared the mean values with a representative sample of the population.
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