Statistic regarding Gucci customers: most popular automotive magazines

AIlon has analyzed 12593 people from Germany who have a very high affinity to Gucci and compared the mean values with a representative sample of the population.

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Automotive Magazine | Gucci

March 23, 2022

This statistic shows the favorite automotive magazines of that part of the German population, with a strong preference for the fashion label "Gucci", in comparison to the total population. The preference for the magazines "ADAC Motorwelt" and "Auto Zeitung" is clearly increased, while it is moderately decreased for the the magazines "Auto BILD" and "Auto Motor Sport".

This bar chart visualizes, how a preference for the brand "Gucci" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gucci" customers to have an affinity for "ADAC Motorwelt" is increased by 52.21% .

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