Statistic regarding Gucci customers: favorite fast fashion brands

AIlon has analyzed 12593 people from Germany who have a very high affinity to Gucci and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Gucci

March 23, 2022

This statistic visualizes the favored fast fashion brands of that part of the German population, with a high affinity for the fashion label "Gucci", compared to the total population. Extremely noticeable is the increased value for Guess, United Colors Of Bennetton, Mango, as well as the decreased value for Kik, C&A, Peacocks.

This bar chart visualizes, how an affinity for the brand "Gucci" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Gucci" customers to have an affinity for "Guess" is increased by 166.51% .

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