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Fashionfast | Opel
March 23, 2022
This statistic visualizes the favorite fast fashion brands of that part of the German population, with a high affinity for the car manufacturer "Opel", compared to the total population.
Very noticeable is the positive correlation with C&A, Primark, Kik, as well as the negative correlation with Esprit, S. Oliver, Forever 21.
This bar chart visualizes, how a preference for the brand "Opel" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Opel" brandfans to have a preference for "C&A" is increased by 10.62% .
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