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Create current statisticsAutomotive Magazine | HanseMerkur Versicherungsgruppe
March 24, 2022
This statistic shows the favored automotive magazines of that part of the German population, with a high affinity for the financial services company "HanseMerkur Versicherungsgruppe", compared to the total population.
The preference for the magazines "Auto Zeitung" and "ADAC Motorwelt" is considerably increased, while it is moderately decreased for the the magazines "9ELF" and "Octane Magazine".
This bar chart visualizes, how a preference for the brand "HanseMerkur Versicherungsgruppe" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HanseMerkur Versicherungsgruppe" brandfans to have a preference for "Auto Zeitung" is increased by 111.0% .
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