This study is based on a small sample and is not entirely current.
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Create current statisticsAutomotive Magazine | Mexx
March 24, 2022
This statistic shows the most popular automotive magazines of that part of the German population, with a strong preference for the fashion label "Mexx", in comparison to the total population.
The affinity for the magazines "ADAC Motorwelt" and "Auto Zeitung" is clearly increased, while it is clearly decreased for the the magazines "Classic Trader" and "Ramp Space".
This bar chart visualizes, how an affinity for the brand "Mexx" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mexx" customers to have an affinity for "ADAC Motorwelt" is increased by 53.9% .
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