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Entertainment Influencer | Bausparkasse Schwäbisch Hall
March 23, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a high affinity for the financial services company "Bausparkasse Schwäbisch Hall", in comparison to the total population.
Extremely noticeable is the positive relation to Joko Winterscheidt, Palina Rojinski, Dwayne Johnson, as well as the negative correlation with Sascha Grammel, Daniela Katzenberger, Guido Maria Kretschmer.
This bar chart visualizes, how a preference for the brand "Bausparkasse Schwäbisch Hall" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Bausparkasse Schwäbisch Hall" brandfans to have a preference for "Joko Winterscheidt" is increased by 4.64% .
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