Statistic regarding Evonik Industries customers: most popular entertainment influencers

AIlon has analyzed 5862 people from Germany who have a very high affinity to Evonik Industries and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Evonik Industries

March 28, 2022

This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the chemical company "Evonik Industries", in comparison to the total population. The largest outliers in the positive range are: Inscope21, Joko Winterscheidt, Dwayne Johnson and in the negative range are: Daniela Katzenberger, Guido Maria Kretschmer, Sascha Grammel.

This bar chart visualizes, how an affinity for the brand "Evonik Industries" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Evonik Industries" customers to have an affinity for "Inscope21" is increased by 5.93% .

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