Statistic regarding Evonik Industries customers: most popular health magazines

AIlon has analyzed 5862 people from Germany who have a very high affinity to Evonik Industries and compared the mean values with a representative sample of the population.

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Health Magazine | Evonik Industries

March 28, 2022

This statistic visualizes the favorite health magazines of that part of the German population, with a strong preference for the chemical company "Evonik Industries", compared to the total population. The preference for the magazine "Fit for Fun" is moderately increased, while it is clearly decreased for the the magazine "Apotheken Umschau".

This bar chart visualizes, how a preference for the brand "Evonik Industries" correlates with an affinity for the displayed Health Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Evonik Industries" customers to have an affinity for "Fit for Fun" is increased by 110.2% .

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