Statistic regarding Saturn (store) customers: most popular entertainment influencers

AIlon has analyzed 20211 people from Germany who have a very high affinity to Saturn (store) and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Saturn (store)

March 24, 2022

This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the shopping brand "Saturn (store)", compared to the total population. Extremely pronounced is the positive correlation with Dwayne Johnson, Simon Desue, Joko Winterscheidt, as well as the negative relation to Guido Maria Kretschmer, Daniela Katzenberger, Sascha Grammel.

This bar chart visualizes, how a preference for the brand "Saturn (store)" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Saturn (store)" customers to have an affinity for "Dwayne Johnson" is increased by 5.35% .

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