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Travel | Saturn (store)
March 24, 2022
This statistic shows the favorite online travel agencies of that part of the German population, with a high affinity for the shopping brand "Saturn (store)", in comparison to the total population.
Especially noticeable is the positive correlation with Booking.Com, Tripadvisor, L Tur, as well as the negative correlation with Royal Caribbean Cruise Line, Princess Cruise Line, Visit Dubai.
This bar chart visualizes, how a preference for the brand "Saturn (store)" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Saturn (store)" customers to have a preference for "Booking.Com" is increased by 55.2% .
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