Statistic regarding Apollo-Optik customers: most popular food influencers

AIlon has analyzed 9734 people from Germany who have a very high affinity to Apollo-Optik and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | Apollo-Optik

March 24, 2022

This statistic shows the most popular food influencers of that part of the German population, with a high affinity for the shopping brand "Apollo-Optik", compared to the total population. Extremely noticeable is the positive relation to Heavenlynn Healthy and Alfons Schuhbeck, as well as the decreased value for Gordon Ramsay and Eat This.

This bar chart visualizes, how a preference for the brand "Apollo-Optik" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Apollo-Optik" customers to have a preference for "Gordon Ramsay" is decreased by 2.33% .

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