Statistic regarding Zattoo brandfans: most popular food influencers

AIlon has analyzed 3593 people from Germany who have a very high affinity to Zattoo and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Food Influencer | Zattoo

March 24, 2022

This statistic visualizes the most popular food influencers of that part of the German population, with a high affinity for the brand "Zattoo", compared to the total population. Extremely noticeable is the positive correlation with Gordon Ramsay and Cornelia Poletto, as well as the decreased value for So Vegan and Deutschland is(s)t vegan.

This bar chart visualizes, how an affinity for the brand "Zattoo" correlates with an affinity for the displayed Food Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Zattoo" brandfans to have an affinity for "Gordon Ramsay" is increased by 2.84% .

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