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Home Magazine | Wodka Gorbatschow
March 24, 2022
This statistic visualizes the most popular home&living magazines of that part of the German population, with a high affinity for the food manufacturer "Wodka Gorbatschow", in comparison to the total population.
The affinity for the magazines "Architectural Digest" and "Das Haus" is clearly increased, while it is clearly decreased for the the magazines "Mein schönes Land" and "Landidee".
This bar chart visualizes, how a preference for the brand "Wodka Gorbatschow" correlates with an affinity for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Wodka Gorbatschow" customers to have a preference for "Architectural Digest" is increased by 127.84% .
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