Statistic regarding Clarins customers: favorite musicians

AIlon has analyzed 1946 people from Germany who have a very high affinity to Clarins and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Music Influencer | Clarins

March 24, 2022

This statistic visualizes the favored musicians of that part of the German population, with a high affinity for the cosmetics brand "Clarins", in comparison to the total population. The largest deviations in the positive range are: Zayn, The Fray, Coldplay and in the negative range are: Luciano, Mert Eksi, Kollegah.

This bar chart visualizes, how a preference for the brand "Clarins" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Clarins" customers to have an affinity for "Zayn" is increased by 8.63% .

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