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Regional Newspaper | Arla Foods
March 23, 2022
This statistic visualizes the most popular regional newspapers of that part of the German population, with a high affinity for the food manufacturer "Arla Foods", in comparison to the total population.
The affinity for the newspapers "Stuttgarter Zeitung", "Der Tagesspiegel", "Rheinische Post" is considerably increased, while it is clearly decreased for the newspapers "Hessische Niedersächsische Allgemeine", "Mittelbadische Presse", "Pforzheimer Zeitung".
This bar chart visualizes, how a preference for the brand "Arla Foods" correlates with an affinity for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Arla Foods" customers to have an affinity for "Stuttgarter Zeitung" is increased by 20.27% .
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