Statistic regarding Arla Foods customers: cultural preferences

AIlon has analyzed 18653 people from Germany who have a very high affinity to Arla Foods and compared the mean values with a representative sample of the population.

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Culture | Arla Foods

March 23, 2022

This statistic visualizes the cultural preferences of that part of the German population, with a high affinity for the food manufacturer "Arla Foods", compared to the total population. Extremely noticeable are the positive values for Musicals and Theatre and the negative values for 60s and 40er.

This bar chart visualizes, how a preference for the brand "Arla Foods" correlates with an affinity for the displayed Culture affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Arla Foods" customers to have a preference for "Musicals" is increased by 14.35% .

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