Statistic regarding Arla Foods customers: favored values

AIlon has analyzed 18653 people from Germany who have a very high affinity to Arla Foods and compared the mean values with a representative sample of the population.

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Values | Arla Foods

March 23, 2022

This statistic shows the most important values of that part of the German population, with a high affinity for the food manufacturer "Arla Foods", in comparison to the total population. Extremely noticeable are the positive values for Sustainability, Animal rights, Astrology and the negative values for Minimalism, Christianity, Supports LGBT.

This bar chart visualizes, how a preference for the brand "Arla Foods" correlates with an affinity for the displayed Values affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Arla Foods" customers to have a preference for "Sustainability" is increased by 34.49% .

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