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Regional Newspaper | toom Baumarkt
March 23, 2022
This statistic visualizes the most popular regional newspapers of that part of the German population, with a strong preference for the shopping brand "toom Baumarkt", in comparison to the total population.
The affinity for the newspapers "Stuttgarter Zeitung", "Der Tagesspiegel", "Nürnberger Zeitung" is moderately increased, while it is considerably decreased for the newspapers "Die Glocke", "Hessische Niedersächsische Allgemeine", "TZ".
This bar chart visualizes, how a preference for the brand "toom Baumarkt" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "toom Baumarkt" customers to have a preference for "Stuttgarter Zeitung" is increased by 11.73% .
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