This study is based on a small sample and is not entirely current.
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Create current statisticsTravel Magazine | Schwarzkopf (Kosmetik)
March 24, 2022
This statistic visualizes the most popular travel magazines of that part of the German population, with a strong preference for the cosmetics brand "Schwarzkopf (Kosmetik)", compared to the total population.
The affinity for the magazine "DAV Panorama" is moderately increased, while it is clearly decreased for the the magazine "Lufthansa Magazine".
This bar chart visualizes, how an affinity for the brand "Schwarzkopf (Kosmetik)" correlates with an affinity for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Schwarzkopf (Kosmetik)" customers to have a preference for "Lufthansa Magazine" is decreased by 1.15% .
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