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Automotive | Segmüller
March 23, 2022
This statistic shows the favorite car manufacturers of that part of the German population, with a strong preference for the furniture retailer "Segmüller", compared to the total population.
Especially noticeable is the increased value for Continental, Michelin, Pit Stop, as well as the negative correlation with Opel, Citroen, Seat.
This bar chart visualizes, how an affinity for the brand "Segmüller" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Segmüller" customers to have a preference for "Continental" is increased by 96.32% .
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