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Automotive | ProSieben
March 23, 2022
This statistic shows the favorite car manufacturers of that part of the German population, with a strong preference for the media company "ProSieben", compared to the total population.
The largest deviations in the positive range are: Pit Stop, Carglass, Bmw Motorrad and in the negative range are: Citroen, Subaru, Harley Davidson.
This bar chart visualizes, how an affinity for the brand "ProSieben" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ProSieben" viewers to have an affinity for "Pit Stop" is increased by 57.2% .
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