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Communication | Segmüller
March 23, 2022
This statistic shows the most popular cell phone providers and messenger services of that part of the German population, with a high affinity for the furniture retailer "Segmüller", compared to the total population.
The largest outliers in the positive range are: Telekom and Threema and in the negative range are: O2 and Congstar.
This bar chart visualizes, how a preference for the brand "Segmüller" correlates with an affinity for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Segmüller" customers to have an affinity for "Telekom" is increased by 84.23% .
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