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Communication | TUI
March 24, 2022
This statistic shows the most popular cell phone providers and messenger services of that part of the German population, with a strong preference for the tour operator "TUI", in comparison to the total population.
Very pronounced is the increased value for Telekom and Threema.
This bar chart visualizes, how a preference for the brand "TUI" correlates with an affinity for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "TUI" customers to have a preference for "Telekom" is increased by 66.85% .
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