Statistic regarding New Balance customers: favorite streaming services, film studios and (computer) games

AIlon has analyzed 9763 people from Germany who have a very high affinity to New Balance and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment | New Balance

March 23, 2022

This statistic visualizes the favorite streaming services, film studios and (computer) games of that part of the German population, with a high affinity for the fashion label "New Balance", in comparison to the total population. The largest deviations in the positive range are: Nintendo, Ea Sports Fifa, Electronic Arts and in the negative range are: Nametests.Com, Talking Tom, Super Mario.

This bar chart visualizes, how a preference for the brand "New Balance" correlates with a preference for the displayed Entertainment affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "New Balance" customers to have a preference for "Nintendo" is increased by 111.29% .

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