Statistic regarding Eis GmbH customers: favorite fast fashion brands

AIlon has analyzed 6551 people from Germany who have a very high affinity to Eis GmbH and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Eis GmbH

March 23, 2022

This statistic visualizes the most popular fashion brands of that part of the German population, with a strong preference for the shopping brand "Eis GmbH", in comparison to the total population. Very noticeable is the increased value for Gstar Raw, Jack And Jones, New Balance, as well as the negative correlation with Nkd, Gerry Weber, Adler.

This bar chart visualizes, how an affinity for the brand "Eis GmbH" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Eis GmbH" customers to have an affinity for "Gstar Raw" is increased by 214.8% .

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