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Fashion | Hellweg (Baumarkt)
March 23, 2022
This statistic visualizes the preferred fashion brands of that part of the German population, with a high affinity for the shopping brand "Hellweg (Baumarkt)", in comparison to the total population.
The largest outliers in the positive range are: Lacoste, Görtz, Puma and in the negative range are: Adler, Nkd, Takko.
This bar chart visualizes, how a preference for the brand "Hellweg (Baumarkt)" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Hellweg (Baumarkt)" customers to have a preference for "Lacoste" is increased by 46.27% .
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