Statistic regarding Nestlé customers: favorite fast fashion brands

AIlon has analyzed 8617 people from Germany who have a very high affinity to Nestlé and compared the mean values with a representative sample of the population.

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Fashion | Nestlé

March 24, 2022

This statistic shows the favorite fashion brands of that part of the German population, with a strong preference for the food manufacturer "Nestlé", compared to the total population. The largest deviations in the positive range are: Hallhuber, Fruit Of The Loom, Nike and in the negative range are: Adler, Nkd, Takko.

This bar chart visualizes, how an affinity for the brand "Nestlé" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Nestlé" customers to have a preference for "Hallhuber" is increased by 21.84% .

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