Statistic regarding Omnibus customers: favorite fast fashion brands

AIlon has analyzed 26902 people from Germany who have a very high affinity to Omnibus and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashion | Omnibus

March 24, 2022

This statistic visualizes the favorite fashion brands of that part of the German population, with a high affinity for the mobility service provider "Omnibus", in comparison to the total population. The largest deviations in the positive range are: Pimkie, Converse, Orsay and in the negative range are: Gerry Weber, Trigema, Adler.

This bar chart visualizes, how an affinity for the brand "Omnibus" correlates with a preference for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Omnibus" customers to have an affinity for "Pimkie" is increased by 68.84% .

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