Statistic regarding Elternschaft brandfans: favorite fast fashion brands

AIlon has analyzed 69832 people from Germany who have a very high affinity to Elternschaft and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Fashionfast | Elternschaft

March 24, 2022

This statistic shows the preferred fast fashion brands of that part of the German population, with a high affinity for the brand "Elternschaft", in comparison to the total population. Especially noticeable is the positive relation to C&A, Kik, Giordano, as well as the negative correlation with H&M, New Yorker, Esprit.

This bar chart visualizes, how an affinity for the brand "Elternschaft" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Elternschaft" brandfans to have an affinity for "H&M" is decreased by 25.4% .

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