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Fashionfast | Jack & Jones
March 23, 2022
This statistic shows the preferred fast fashion brands of that part of the German population, with a strong preference for the fashion label "Jack & Jones", compared to the total population.
Extremely pronounced is the positive correlation with H&M, S. Oliver, Asos, as well as the negative correlation with C&A, Kik, Forever 21.
This bar chart visualizes, how an affinity for the brand "Jack & Jones" correlates with a preference for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Jack & Jones" customers to have an affinity for "H&M" is increased by 100.14% .
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