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Fashionfast | Mentos
March 24, 2022
This statistic visualizes the preferred fast fashion brands of that part of the German population, with a high affinity for the food manufacturer "Mentos", in comparison to the total population.
Especially pronounced is the increased value for S. Oliver, Esprit, H&M, as well as the negative relation to Kik, C&A, Forever 21.
This bar chart visualizes, how an affinity for the brand "Mentos" correlates with an affinity for the displayed Fashionfast affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Mentos" customers to have an affinity for "S. Oliver" is increased by 59.05% .
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